Best email marketing software small business

Best email marketing software small business

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In today's topic, we will talk about, the best email marketing software small business , that will suit your business.

email marketing software

Are Email Marketing Services a priority for your company in 2021 Looking for the best email marketing services

Choosing the right email marketing services can have a huge impact on the success of your marketing campaign, in this article, we publish the 7 Best Email Marketing Services for small businesses.


Why Choose email marketing services?

Email marketing, one of the most cost -Effective marketing tools for small businesses, according to the Direct Marketing Association, Email Marketing on average generates a 4,300 percent return on investment for businesses in the United States.

  • This is because email marketing is easy to manage.
  • It gives you complete control.
  • It allows you to create direct contact with your customers.

It is important to understand that your success in email marketing, depends on the email marketing software, which you choose, because it is responsible for making sure your emails are delivered.

If you're not careful, you'll end up paying a lot of money for fewer features and email delivery rates (resulting in losing more dollars).

What are you looking for in an email marketing tool?

Good email marketing services should allow you, to create very attractive Email Newsletters with an easy user interface (ideally drag and drop).

You should be able to send personalized and targeted bulk emails, without much work. These are known as marketing automation..

  • Email marketing services should also facilitate the management of your contacts.
  •  And divide users into groups.
  • Track the performance of email marketing campaigns.

More importantly, good email marketing services ensure that your emails don't get into your spam folder.

Having said that, let's take a look at some of the most popular email marketing service providers and how they compete against each other.


email marketing software best

  • MailChimp

MailChimp is always the number one choice for businesses because of the budget, with over 2,000 contacts and 12,000 emails per month, the free lifetime plan is unmatched in the industry.

 They also have an intuitive, user-friendly interface designed in a simple way, even if you have never used an email marketing service before.

 MailChimp for beginners can be easily learned, most importantly, it has advanced automated marketing tools, superior third-party integration, and retail testing features.

  • Why choose MailChimp?

  1. Free lifetime membership option.
  2.  Easy-to-use email generator.
  3. Easy navigation from start to finish.

  • Sendinblue

Sendinblue is easily one of the most popular email marketing platforms available today, sendenblue is not only built for simplicity and accessibility, but offers an affordable email service for businesses of all sizes and backgrounds. 

In fact, sendenblue is one of the cheapest tools on the market and it comes with a free plan that is easy to use and available for beginners as well, if you are looking for a service that offers the perfect combination of SMS campaigns, 

WordPress interoperability, subscription opportunities, then this might be the tool for you. If you upgrade from a free plan to your small business, you can also get a great email service for 25$ per month. 

  • GetResponse

It is one of the marketing tools via e-mail, whether cheap or expensive, because of its distinctive marketing methods including ready-made templates, retail features, and hosting seminars.

In addition to that useful analytics in determining the needs of customers accurately, and to clarify the quality of this program it is necessary to mention the following features:

  • Automate emails.
  •  Provide detailed reports and analysis.
  •  It provides you with ecommerce features.
  •   Webinar hosting.
  •  Includes account management options.

The most important is the good low cost, since you can send a very large number of emails, to about 1000 subscribers.

In addition, it offers the “Plus” package, which is priced at $49 per month, and the Professional package, which is priced at $99 per month.

  • MailerLite

It is classified within low-cost email marketing programs, in addition to containing many distinctive services.

For example, designing pages, automating campaigns, creating tasks for running and organizing a business, and it has a set of the following qualities:

  • He does not need experience in cryptography. 
  • Provide quick customer service support.
  •  Possesses a simple interface.
  •  Provides a set of ready-made templates.
  •  It is considered a suitable program for beginners because of its ease of use.
  •  It has simple construction tools, including drag-and-drop features.

As for the pricing of its packages, it should be noted that each package has the same features with a different number of subscribers.

 They can reach 100,015 subscribers. In addition there is a package offer “ Xnumx” subscriber, at a price of 2500$ per month.

Constant Contact Online Marketing Tool

This tool, one of the most important email marketing tools, is characterized by its drag-and-drop properties. And automation options.

In addition to creating advertising campaigns with distinctive characteristics due to its possession include: 

  1. Automatic drip campaigns. 
  2. Ready-made and highly effective molds.
  3.   E-commerce tools.
  4.  Ability to poll and provide targeted audience analytics. 
  5. Integration with social media. 
  6. Provide the possibility of donation support.

Registration in this program can be free for a whole month, which gives the user the opportunity to determine the suitability of the service for his needs.

Then start marketing plans at a cost of 20$ per month against 10 thousand subscribers knowing there is also an upgrade “email plus” for 45$.

Conclusion

Finally, it is worth mentioning the need to learn to use email marketing programs, and employ them in marketing processes.

As competition hangs over the economic world, technology has become one of the most important factors governing and supporting it.

Do not forget to share the article, with those who are interested in e-marketing, e-commerce, the site of the marketing manager always offers the best.

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